Performance Marketing Specialist (They/She/He)
Partners & Brands, Barcelona, Spain
If you’re here, it’s because you’re looking for an exciting ride.
A ride that will fuel up your ambitions to take on a new challenge and stretch yourself beyond your comfort zone.
We’ll deliver a non-vanilla culture built on talent, where we work to amplify the impact on millions of people, paving the way forward together.
Not your usual app. We are the fastest-growing multi-category app connecting millions of users with businesses, and couriers, offering on-demand services from more than 170,000 local restaurants, grocers and supermarkets, and high street retail stores. We operate in more than 1500 cities across 23 countries.
Together we revolutionise the way people connect with their everyday needs, from delivering essentials to connecting our ecosystem of users through innovative solutions powered by technology. For us, every day is filled with purpose.
What makes our ride unique?
🤝 Our culture and strong values.
💪 Our career development philosophy.
🤝 Our commitment to being a force for good.
We have a vision: Building the largest marketplace in your city, to give access to anything in minutes. And this is where your ride starts.
YOUR MISSION:
Join Glovo’s Sales & Automation HQ team and help drive global growth in a fast-paced, data-driven environment. We're looking for a Performance Marketing Specialist (Partner Growth - SSU) to lead the planning, execution, and optimization of digital campaigns aimed at acquiring new partners through our Self-Sign-Up (SSU) channel.
In this role, you’ll manage paid media campaigns, analyze performance data, and collaborate cross-functionally to improve the partner acquisition funnel. If you’re analytical, creative, and passionate about scaling growth efficiently—this role is for you..
THE JOURNEY:
- Manage the global end-to-end marketing cycle for acquiring new partners through paid search and social channels (e.g., Google and Facebook) across 23 countries.
- Define and manage monthly budgets across all markets, ensuring efficient and impactful resource allocation.
- Develop, execute, and continuously optimize digital marketing strategies—from KPI definition and budget planning to campaign launch, reporting, sales conversion rate, and insights generation.
- Analyze campaign performance, generate actionable insights, and implement improvements to maximize partner self sign up portal conversion rate and acquisition volume.
- Act as the go-to person for local and regional teams, aligning partner acquisition strategy with local market needs.
- Run ongoing A/B testing across channels, creatives, landing pages, bidding strategies, and formats to optimize campaign performance.
- Collaborate with local teams, design, and comms to develop high-performing and localized creative assets.
- Work cross-functionally (product, design, local marketing teams, analysts, Martech) to build scalable solutions for partner acquisition.
- Optimize partner self sign up landing pages and explore SEO opportunities to maximize discoverability and partner conversion.
What You Will Bring To The Ride
- At least 2 years of experience in performance marketing, with hands-on expertise in Google Ads and Meta Ads.
- Solid understanding of digital tracking and measurement (tagging, attribution, incrementality testing, utm parameters, etc.).
- Confidence in owning performance marketing campaigns across multiple markets and collaborating with cross-functional teams.
- Analytical mindset and passion for performance-driven growth.
- Proficiency in Google Analytics, Google Ads, and Facebook Ads Manager (experience with Google Tag Manager is a plus).
- Strong Excel / Google Sheets skills required
- Looker, SQL, Tableau or Salesforce experience is a plus.
- Experience optimizing landing pages and user journeys within self-serve funnels is highly valued.
- Fluency in English (spoken and written) is a must.
- An understanding of B2B Sales and restaurant self sign up funnel is a plus.
We believe driven talent deserves:
- 🌟 An enticing equity plan that lets you own a piece of the action.
- 💪 Top-notch private health insurance to keep you at your peak.
- 🍔 Monthly Glovo credit to satisfy your cravings!
- 💳 Discounts on transportation, food, and even kindergarten expenses.
- 🏊 Discounted gym memberships to keep you energized.
- 🏖️ Extra time off, the freedom to work from home two days a week, and the opportunity to work from anywhere for up to three weeks a year!
- 👪 Enhanced parental leave, and office-based nursery.
- 🧠 Online therapy and wellbeing benefits to ensure your mental well-being.
Here at Glovo, we thrive on diversity, we believe it enhances our teams, products, and culture. We know that the best ideas come from a mashup of brilliant diverse minds. This is why we are committed to providing equal opportunities to talent from all backgrounds - all genders, racial/diverse backgrounds, abilities, ages, sexual orientations and all other unique characteristics that make you YOU. We will encourage you to bring your authentic self to work, fostering an inclusive environment where everyone feels heard.
Feel free to note your pronouns in your application (e.g., she/her/hers, he/him/his, they/them/theirs, etc).
So, ready to take the wheel and make this the ride of your life?
Delve into our culture by taking a peek at our Instagram and check out our Linkedin and website!